Abercrombie and Fitch is a fashion company, which is also still listed on the stock exchange. The name of the fashion company derives from its founder, David Abercrombie, who had set up a shop specializing in 1892 for the area camping under the name Abercrombie & Fitch Co. The lawyer Ezra, whose work had become too monotonous he joined David Abercrombie’s business, it’s Then it was renamed in 1904 Abercrombie & Co. in Abercrombie and Fitch. The company’s headquarters is located in the United States since 2001, namely in New Albany, which is housed in the American state of Ohio. In the past, limited market activity by Abercrombie and Fitch exclusively on the North American continent, namely in the U.S. and Canada. But the company has available for the year 2007 and in Europe to become active, it has already opened a Geschfststelle on 22 March 2007 in London. For the future branch of Abercrombie and Fitch in Germany is being predicted, the city of Munich. AbercrombieFitch calls and 792 stores its own and as the fashion company is also in possession of other brand name clothing under the brands will Ruehl, Hollister, Abercrombie and sold. These brands are distributed on the existing 792 stores, with the majority of retail stores are sold under the names Abercrombie and Fitch. Abercrombie and Fitch clothing is known among young people to be very popular. One of the characteristics of the clothes that they faded and worn out for that is known in the fashion world as a vintage look. Another feature is the moose Moose locate on any of the clothes from Abercrombie and Fitch is. The products from Abercrombie and Fitch can only buy in the U.S., Canada and London.